Comviva & Vietnamobile partner-up to power AI-led intelligent customer engagement

New Delhi: – Global leader in mobility solutions, Comviva today announced its strategic partnership with Vietnamobile to power AI led intelligent customer engagement. Vietnamobile is one of the leading telecom operators in Vietnam. As a part of the engagement, Comviva shall help Vietnamobile deliver personalized, contextual communications in real-time and at scale with MobiLytix^TM Real Time Marketing.

Speaking on the occasion, Raymond Ho, CEO at Vietnamobile said, “We have been investing significantly in digital for the past few years to build an integrated customer experience. Our partnership with Comviva shall help us add a deep level of personalization and enable us to take full control of engagement across the entire customer lifecycle”.

Commenting on the partnership, Manoranjan (Mao) Mohapatra, Chief Executive Officer at Comviva said, “Digital has become an all-important bond between customers and businesses. We are thrilled to partner with Vietnamobile in their customer experience journey and are confident that MobiLytix shall go a long way in helping them deliver personalized and seamless experiences to their customers.”

“The partnership shall empower Vietnamobile to bring a seamless experience to millions of its customers and enable marketing teams to plan and execute upsell, cross-sell, and retention campaigns, quickly and efficiently. Advance AI and Data Science models shall improve decisioning quality to drive customer experience, reduce churn and boost revenue,” said, Arun Dubey, IT Director at Vietnamobile.

MobiLytix™ is a leading marketing platform globally that unifies customer engagement, data science, and intelligent AI-driven automation capabilities within a single platform to execute campaigns in real-time and at scale. With over 200 million deployed customer base and clients achieving incremental revenue of 8% and more, MobiLytix™ has a proven track record of customer success.