ConveGenius raises Rs 60 million from Michael, Susan Dell Foundation

NEW DELHI: Noida-based edutainment solutions startup ConveGenius has raised an equity investment worth Rs 60 million from the Michael and Susan Dell Foundation. ConveGenius will leverage the invested amount in providing engaging, impactful ‘education for the masses.'

"Built on a business model that artfully combines delivering profit by driving volume of sales with improved learning outcomes among children from all backgrounds, ConveGenius curates content from multiple high-quality companies like Mexus Education (Iken), StoryWeaver from Pratham Books, and Chipper Sage," a statement said.

The company’s strength lies in using cutting-edge technology, assessments and data analytics tools to track the progress being made by students in real time, and provide them personalized learning paths with the most relevant content.

Jairaj Bhattacharya, Cofounder and CEO of ConveGenius says “We are excited to be backed by MSDF in our endeavors to reach 3 million children across India and other emerging markets by 2020, thus working towards bridging the gap between the availability and accessibility of good quality educational content. With the current investment, we seek to scale our operations, build on our existing archive of educational content by aggregating more exciting content providers across various languages, and further strengthen our technology for self-learning by building in intelligence and Adaptivity on the CONVEGENIUS Slate platform."

Director for Michael and Susan Dell Foundation’s India Education portfolio, Prachi Windlass says, “Unlike most educational tech companies that are spending all their time and resources on creating more content, ConveGenius has taken a bold approach: to be a platform leveraging already available content and focus its energies on effective delivery.”

Founded in 2013 by Jairaj Bhattacharya and Shashank Pandey, alumni of IIIT Hyderabad, ConveGenius aims to improve learning outcomes of school-going children by making learning interactive, result-oriented and fun. The company is the first platform company in the K-12 space in India, offering learning programs that enhance grade level competencies for primary school children. The Company had been backed by Mr. Ashish Gupta, Founder and Trustee of Ashoka University and ex COO and Global Head of Evalueserve in their Seed and Angel rounds apart from other angels from Singapore, Malaysia and Australia.

The solution’s disruptive price of about INR 4500/year has enabled its widespread adoption by NGOs across India as well as high-end learning centers in Singapore. This year, their flagship tablet-based product -- ConveGenius Slate will impact nearly 90,000 children across the country. In June 2016, ConveGenius partnered with Lenovo to launch the first learning tablet mapped to NCERT for classes KG to 5 which is currently available for parents to purchase online on Flipkart.