Huawei unveils P8 smartphone in Southeast Asian market

NEW DELHI: Huawei Consumer Business Group has introduced its P8 smartphone and wearable devices in the Southeast Asian market.

The event, titled 'Southeast Asia P8 & Wearable Launch', took place in Bangkok, where Huawei’s regional office is located. P8 – where science meets aesthetic beauty

The Huawei P8 smartphone features a flat front and back design, ultra-narrow beze. The phone is 6.4mm thin, with dual SIM cards, and works seamlessly with a 4G network (where the service is available).

Despite its advanced functionality, P8 is also one of the most user-friendly Android 4G smartphones with easy-to-use innovative features. The body is slimmer with a longer standby time than ever before, with 2600mAh battery and Kirin 930 64-bit Octa-Core chipset, a release

"The goal of Huawei P8 is to become the most user-friendly smartphone for consumers globally" said Richard Yu, CEO of Huawei Consumer Business Group.

"Through in-depth market research, Huawei has addressed the most pressing pain points for premium smartphone users today. Huawei seamlessly combines the best elements of style and durability in this device, delivering a revolutionary user experience – especially in terms of camera capabilities and network connectivity. Building on the outstanding market performance of Huawei’s P series, we fully believe the Huawei P8 will become one of the most popular smartphones of 2015," he added.

Huawei has also design wearable products and accessory to consumers, such as Huawei TalkBand B2, which work in sync with P8 and can be remotely unlocked without entering a password.

The company saw substantial growth in regional shipments in the region. Thomas Liu, President of Huawei Consumer Business Group Southeast Asia, said: “From our recent report can tell, 2015 Q1 smartphone shipment in the Southeast Asia achieved 120% increase compared to last year.” On the list of top 5 countries in terms of Huawei's brand awareness is Myanmar, where brand awareness was recorded at 100%, and was the No.1 player with over 50% market share."