India gets Google’s My Business app to build websites in a jiffy

MUMBAI: In continuation of its commitment to digitally empower India’s small and medium business community, Google has announced the launch of a new simple, free, and fast way to build a website through Google My Business.

Helping SMBs leverage the power of internet and technology to become successful, ‘Website With Google My Business’ is a new feature aimed at building a mobile optimised website - easily and instantly.

Announcing the launch, Shalini Girish, Director, Marketing Solutions, Google, said, “With over 400 million Indians online, and 300 million of them on smartphones, the internet has emerged as the go-to destination to research and buy. So it's important for businesses to be where customers are. However, small business owners tell us that building a website can be complex, expensive, and time-consuming. In order to solve these problems for them, we introduced a new simple, free, and fast way to build a mobile optimized website through ‘Website With Google My Business’.”

Using Google My Business, local businesses can create their first website for free, right from their phone in less than 10 minutes. According to Girish, the application is so easy that it basically creates itself. Available for Google My Business users, this new feature will provide simple, templated, editable websites for small businesses created from their data and photos on Google Maps. Google uses small businesses listing to build the site, taking care of the design and making sure their website is found in Search and Maps.