Micromax elevates Shubhodip Pal as CMO

NEW DELHI: Domestic handset maker Micromax said that it has elevated Shubhodip Pal as Chief Marketing and Commercial Officer (CMO). He will also serve as Group Head for Value Added Services (VAS) and online sales.

Pal succeeds Shubhajit Sen, who has decided to pursue other opportunities.

In his previous role at the organisation, Pal was the Chief Operating Officer at YU Televentures, a subsidiary of Micromax.

He has previously served as CMO at Micromax between October 2012 to January 2015. Pal has also worked with brands like Samsung India, ABN AMRO, Hewlett Packard and BLYK India.