Popshot comes to India as customized, interactive screenshot-enabled smartphone browser

Popshot, an interactive browser built for smartphones, is now available in India. According to the company, Popshot is an app that changes the way people explore, share, and save the web through a first-of-its-kind interactive screenshot feature.

The App promises to redefine the users’ digital capabilities in exploring, bookmarking and sharing content by making it more visual, organized and direct. Unlike traditional browsers, Popshot has been designed to accelerate exploring through data-saving capabilities, offering users the best in-browsing experience.

Popshot is now available to Android and iOS users worldwide and aims at improving personalization and discoverability of content for the ever-growing digital community through a host of smart & interactive features.

Customized for India, Popshot promises to introduce a new benchmark to the browsing experience especially when browsers on smartphones have seen no significant innovation since its inception. Understanding India’s vast low-end phone market, Popshot has been designed as a lite app, accessible on over 10,0000 phone models with a minimum specification requirement of 1GB of RAM and above. To India’s trend in capturing and sharing screenshots, Popshot consumes significantly lesser storage by replacing boring static full resolution screengrabs with compressed interactive screenshots.

On the launch of the app, Marc Miance, CEO, Popshot, commented, “We say - Save the Web - because first of all, Popshot literally does that. But, more importantly, we think the future of the Web is through our smartphones. We want the digital world to live up to its original promise, granting people the ability to mine the web’s rich seams of information and entertainment and capture its wealth. We also want to make the digital genuinely social, removing the technical constraints that prevent people from sharing in a meaningful way. A breakthrough was necessary.”

Anish Mulani, India CEO, Popshot, exclaimed his excitement on the launch of the app in India, “Today, we live in an extremely fast-paced world where consumers are always on-the-go and looking for digital content or solutions to enhance their daily social experiences at the tap of a button. With an ever-increasing number of smartphone users in India, millennials are constantly searching for connectivity to make everyday choices – what to watch, where to travel next, how to learn a new skill, etc. In the digital domain, where we are all explorers first, Popshot is positioned to feature as the future of browsers which will enable users to bring their digital world together, through a faster and more innovative browsing experience – essentially making the smartphone into a smarter phone.’’