Streamoid unveils Stylebot for fashionistas

BENGALURU: Streamoid Technologies, the startup that develops visual AI-based products for the fashion industry, has launched a new fashion stylebot.

Streamoid's Stylebots use advanced fashion Artificial Intelligence to mimic how personal styling assistants search and recommend products to their clients. These bots interact with customers in a fun, conversational manner to understand the context before recommending products and outfits.

Malini Konda, Steamoid’s Director of Business Development, said, “Customers can interact with the bot using images or text. You can talk to it the same way you would with a sales assistant. Using visual search and Natural Language processing, the bot understands the context of the conversation and offers relevant solutions, be it product recommendations, style opinions or customer support.”

She further added, “We have been working on the bot for a while now. We had a beta release earlier. Since then a lot of improvements have been made and it has been tested for various scenario's, for scale etc. We are now very confident that we will be able to develop a stylebot for any client in the world.”

Konda says the company’s bots are like having a stylist on call 24x7. They are programmed with the brand's sense of style and have the intelligence to create beautiful outfits and offer fashion advice. Interestingly, the bot also learns with each interaction. This means that every visit tells it a bit more about the customer's taste, price sensitivity, style preferences etc. The bots can also take the load off customer service teams. They can handle all the routine queries and escalate complicated ones for human intervention.

Announcing the launch of the Stylebot, Rajesh Kumar, CTO of Streamoid Technologies said, "The beauty of an automated service like this is that you can offer reliable styling service to a large number of customers in real time. This stylist never gets irritated, never goes on a holiday and always remembers what you like and what you don't like."

Streamoid's first stylebot has been launched in collaboration with abof.com. AISHA is abof.com's style advisory bot on Facebook messenger. Commenting on the tie-up, Prashant Gupta, President and CEO of abof.com posted on LinkedIn, saying, “AISHA - we seem to have got it working very well. We are seeing a 10% conversion rate for users interacting with AISHA.”