Tata Teleservices launches MDM in Indian Market

NEW DELHI: Mobile telecommunications service provider, Tata Teleservices (TTL) has launched Mobile Device Management (MDM) in the Indian market.

This product addresses concerns that CIOs across the country have voiced with regard to data security over mobile devices, workforce productivity and most importantly, BYOD (Bring Your Own Device). It is a telecom service provider agnostic solution and can be deployed quickly, in hassle-free simple steps.

"The MDM service ensures a secure access to official data and emails over mobile devices, easy data recovery in case of theft/ lost device scenarios, management of tablets and smart phone devices across multiple Operating Systems (OS)," the company said.

"Unlike similar applications, customers will not need to incur CAPEX to procure this service since it will be available on monthly rental model as well. Once devices are on-boarded, the remote MDM administrator can view diagnostics and remotely manage and monitor the mobile ecosystem through a Central Management Console," it said.

Speaking on the launch of MDM, Prateek Pashine, President - Enterprise Business, Tata Teleservices, said “Enterprise mobility is the need of the hour today but it comes with a host of challenges. With more employees accessing company information on mobile devices, the challenge for CIOs has increased significantly. Most organisations have made sizeable investments in terms of securing access to company information through laptops and PCs and are exploring ways to secure data and applications on the mobile phones and tablets. In these days of BYOD, a device management that works across handsets, operating systems and service providers and easy to configure is the need of the hour, and Tata Docomo’s MDM does just that.”

Smartphones and tablets have altered the way a workplace functions. While it has greatly increased mobility and accessibility for employees, it has also created security threats. Studies reveal that around 21% of phones face a security breach due to unsecured internet access. Enterprises, large and small, are grappling with the challenges of managing unsecured multiple devices.

The solution is especially well-suited to the needs of industries which employ a large mobile workforce or permit employees to access company information over their mobile devices. Globally, sectors like Banking, Financial Services and Insurance (BFSI), Manufacturing, FMCG, Retail, Government, Pharmaceuticals, Logistics, ecommerce and Market Research have greatly benefited from the deployment of MDM solutions.

According to research report by The Radicati Group, Inc, The worldwide revenue for the EMM market will total $1,760 million by year-end 2016.This figure is expected to grow to over $4.5 billion by year-end 2020. This represents an average annual growth rate of 27% in the next four years.
Source: EMM Market Radicati Report, 2016-2020