UC Browser records 100 million monthly active users in India

BENGALURU: UCWeb, an Alibaba Mobile Business Group, has announced that its flagship product, UC Browser, has crossed 100 Million Monthly Active Users (MAU) in India. As per Stat Counter, the mobile browser has a 57% market share in India and with an increase of 25% of MAUs in 2016 itself (reaching the 80 million MAU mark in June 2016), UC Browser is the largest mobile browser in India.

Speaking at the Global Mobile Internet Conference (GMIC) in Bengaluru, Kenny Ye, General Manager of Overseas Business, Alibaba Mobile Business Group spoke about the milestone achieved by UCWeb saying, “India has been an incredible market for UCWeb. In the 6 years that we have been here, UC Browser has transformed from being the largest mobile browser to a leading content distribution platform in India. By crossing 100 million MAUs, UCWeb envisions itself as powerful as Google and Facebook and bring the global mobile internet to an era of ‘GUF’ (Google, UCWeb, and Facebook).”

With over 462 million internet users and 371 million mobile internet users in India, according to IAMAI reports, a 100 million MAUs makes UC Browser an ideal platform for accessing different kinds of content and the first-choice option for mobile browsing. With the changing mobile internet landscape, UCWeb has adopted a strategy of becoming a content distribution platform from being a browsing tool by engaging and aggregating entertainment based content on its platforms – UC Browser and UC News.