Yahoo Mail App enhances features to woo young users

NEW DELHI: Yahoo has announced fresh new features to its Yahoo Mail for iOS and Android users in India. Yahoo says that iOS users can find a new look for blue links, easier sharing and artist-made stationery, courtesy of Paperless Post. On Android, Yahoo will be introducing a complete directory of all of the people the user interacts with, bringing back contact syncing with their device and launching an Open Beta!

Based on user feedback, Yahoo has brought some of the user’s favorite features on desktop to mobile. Like Link Preview: The next time when a user wants to send an article or webpage, Yahoo will convert that blue link into a visual, informative card that gives recipients a snapshot of what they are sending right in their email. Users can even choose whether to send the enhanced preview card in the middle of their email or below, at the bottom of the note. Plus, on receiving receive the enhanced link one can easily share it on Facebook, Twitter and more.

Stationery: Courtesy of Paperless Post, in web mail on desktop, Yahoo is making stationery themes available in the Mail app. To personalize emails, one needs to simply tap on the compose assist button (+), select the stationery icon and choose from dozens of stationery designs including Floral, Thank You, Happy Birthday themes and more.

Share Button: Now content can be directly shared via Yahoo Mail. On clicking the share button and choosing the Yahoo Mail app icon, one can send pictures and videos from the Photos app, a link from a web browser or text from notes, users will have an email started with whatever their sharing included.

The new features, as well as the ability to rename accounts and mailboxes, are available now in the Yahoo Mail app for iOS (4.4) around the world.

For Android users Yahoo will enable one place to find all of the people they interact with. Choosing ‘People’ Smart View (in the sidebar) and clicking ‘see all contacts’ will aid this feature. This will take to a list of all of the people the user has communicated with, which one can browse and edit. Yahoo will also sync the user’s Address Book contacts and the Android device’s contacts. This will be off by default, but one can turn it on in their Android device’s sync settings.

More interesting is the Yahoo Beta. Interested users can try out new and experimental features before other Yahoo Mail users by opting in here. Users may notice some other small changes in this update, including new animations (try deleting or starring a message!) and a congratulatory message when one hits inbox zero. These features are available on Yahoo Mail app’s latest version Android (5.5).